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Sunrise and Landrush for gTLD .BAYERN - reservation periods launched


Under Sunrise, trademark owners will be given privilege - .BAYERN domains are available for reservation starting today. Simultaneously, Landrush will start, prioritizing applicants from Bavaria. 

München, 01. Juli 2014  Bayern Connect, the administrator and operator of the new bavarian top level domain, is pleased to announce the launch of Sunrise and Landrush for the .BAYERN gTLD. Both Sunrise and Landrush will launch on July 1st 2014,  and run through September 2nd. During this time, applications may be made with any participating registrar. The public launch - General Availability - will be in September 2014. 

During Sunrise, trademark holders may reserve a .Bayern domain with a participating registrar. To be eligible, any given trademark must be registered in ICANN's Trademark Clearinghouse ( 

Simultaneously,  Landrush will begin. All interested parties may send an application, while those from Bavaria will be prioritised. Should there be more than one application for any given domain at the end of Landrush,  allocation will be decided by an auction. 

All applicants will be informed about the success of their applications starting September 2nd. 

The public launch of .BAYERN is set to take place at the end of September.  Subsequently,  .BAYERN domains will be registerable and usable .

"We are excited to announce the launch of Our Sunrise and Landrush phases. Come September, .BAYERN will finally have its public rollout." says Caspar von Veltheim, managing director at Bayern Connect GmbH. "This new top level domain is a  unique opportunity for businesses to register simple and memorable domain names, while also localizing their web presence. We are convinced that Bavaria will be as successful online as it has been offline."


Bayern Connect GmbH is operator and administrator of the .BAYERN top level domain. Together with its technology partner Minds + Machines, Bayern connect provides the infrastructure for .BAYERN.

Internet addresses with a regional reference – eg. .BAYERN, .LONDON etc. – enable companies to present their association with a given locale online. Go to for more information.

Press contact

Christoph Hausel
Aberlestraße 18
81371 München
Telefon: 089.720 137 20
E-Mail: presse[at]


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